Arif Abdillah

_ Nationwide : Honest Money

   (Shortlist Future Lions 2017)

Problem:

Funding oil rigs or financing arms research doesn’t come cheap. Corporations take out substantial loans from bank. To finance these projects, banks use our money to subsidies projects we may be ethically opposed to.

 

The insight

Many people are unaware of their bank’s financial investments, as they are hidden in big reports.

These reports are difficult to access, and way too complicated to the average costumer.

 

How to empower customers to take control on where their saving being invested by their bank? Nationwide Honest money might be the answer.

Arif Abdillah